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The Tide Wish Cycle

In the wake of disasters,
small comforts make a big difference.

When Hurricane Katrina first hit New Orleans, thousands of families were left without basic comforts like clean clothes. In response, the Tide Loads of Hope mobile laundry program traveled to the city, helping provide clean clothes and renew a sense of hope. It's the spirit of the people of New Orleans who continue to inspire us.

For the past 3 years, Tide Loads of Hope has washed over 35,000 loads of laundry. We were there after Hurricane Katrina, the Southern California Wildfires, the Iowa floods, and now for Hurricane Gustav and Hurricane Ike.

Go to How We Help to learn more.


Loads of Hope in Texas

By giving people clean clothes, we also give them hope. That's why we returned to Louisiana and are today in Texas, helping out those affected by the recent hurricanes.

Learn more

Give the gift
of hope.

Buy a Tide Vintage
T-shirt today* »

All profits support
families in need.

*while supplies last    
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